7/3/2013 5:42 P.M. ET
Rockies and Root Sports partner for Hit Count campaign
Every hit counts, every kid counts
By / MLB.com
DENVER (July 3, 2013) - The COLORADO ROCKIES are pleased to announce a partnership with ROOT SPORTS™ to benefit Children's Hospital Colorado and Special Olympics Colorado with a new charitable campaign called "Hit Count." Beginning today, all fans and even Rockies players can donate to the campaign by going online at www.Rockies.com/HitCount to select one or more of their favorite Rockies player or teammate for the second half of the Rockies season.
The total donation for the Hit Count program is determined by the number of hits ($1 per single, $2 per double, $3 per triple and $4 per home run) that player(s) has from July 19 (the first game out of the All-Star Break) through the remainder of the 2013 regular season. Starting July 19, on the campaign's dedicated web page, www.Rockies.com/HitCount each player's statistics will appear next to their name and will be updated as the season progresses, so those participating can track their donation on any given day, with their credit card charged at the end of the regular season. Both position players and pitchers are included in the campaign. All proceeds from the Hit Count campaign directly benefit Children's Hospital Colorado and Special Olympics Colorado. Every donor will receive an "I backed (player's name) Hit Count" button and will be entered for an opportunity to win one of over 20 prizes, including tickets to the 2014 Rockies Opening Day at Coors Field and autographed baseballs.
"Giving back to the communities in which we live and work is a COLORADO ROCKIES tradition," said Owner/Chairman and CEO Dick Monfort. "This campaign will be fun for fans and players, while at the same time assisting young people in our community through two outstanding organizations, so it's a great fit for us. We are delighted to partner with ROOT SPORTS to publicly highlight the positive impact baseball has on our community."
"We are excited to collaborate with the Rockies for the Hit Count campaign this season," said General Manager of ROOT SPORTS David Woodman. "Our organization looks forward to supporting this initiative of the Rockies, which captures the fun of baseball and provides a creative way to continue building support for Children's Hospital Colorado and Special Olympics Colorado."
This story was not subject to the approval of Major League Baseball or its clubs.